There’s no denying social media humanizes brands and your online community can ramp up a company’s forward-facing image quickly. Arrive at your interview armed with print-outs of conversations on your blog, Facebook or Twitter …
I’m often asked how I measure social media for business, which is a fair question. But it’s one I often answer with, “how did you measure the reach of that billboard you paid someone to put up at the local hockey arena?”
I’ve decided to make the Sound of Music’s “Climb Every Mountain” SocialNorth’s theme song for 2011. Not that long ago, people shook their heads when we talked about Facebook (Twitter was beyond comprehension and blogging was something exhibitionists and wanna-be writers did) …
Are you using Facebook for your business? What about LinkedIn, Twitter, Foursquare or YouTube? 2010 was the year brands joined social media sites en mass. Some strategized and dove into the conversation with a strategic plan to create buzz and conversation. Others just jumped in …
Letting your intern manage your social media strategy is stupid – and dangerous. Learn how an intern can add to your social networking and teach you the medium …
Everyone’s telling you that you should be on Facebook, Twitter, FourSquare … the list is growing. But understanding how those tools can help your business can feel like a stratospheric leap if all you’re seeing is public navel-gazing.
When I was a kid and wanted to do something my parents considered stupid, I was asked, “If all your friends jumped off a cliff, would you jump off one too?” Social networking can feel like jumping off a cliff – are we doing it just because all our friends are doing it?
Social media marketing can grow community, build brand awareness and drive sales – but a solid social networking strategy is a must-have first step. Learn more at SocialNorth.com…
The story behind the stories GoGirlfriend was born out of a desire to connect and share with women searching for travel information online. By furnishing honest reviews and personal stories, it incorporated user generated content and early social media adapters before the site even launched. Coupled with expert tips and slice of life features, GoGirlfriend […]
SocialNorth ~ News & Hype When your business is buzz-building, the more people you can get into the conversation, the better. Julia and Dana like to get folks talking – especially to publications that understand the power of the social media connection. Look who’s talking about us now! GoGirlfriend Canadian women among the most prolific travelers […]
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