You love a product so much that you’d drive across town just to be lucky enough to buy it, hold it in your hands. As you’re paying for your purchase, you find it on Twitter – you whip out your smart phone and follow and chat and share your brand love with the Twitterverse …
As SocialNorth approaches its second birthday, I’m excited to announce that we’re growing again with the addition of a social media community manager. Dana has the DNA for social media and I was thrilled when she agreed to join the SocialNorth team. I hope you’ll agree, she’s the kind of person I want watching over and growing my brand online.
SocialNorth brings years of experience and a wealth of furniture and bedding industry contacts to the table to help you achieve your goals. We’re two partners, Julia & Dana, drawn together by a shared passion for doing great work with great clients – from full-on brand creation to building a successful sales funnel. We bring our experience and passion to every project.
When’s the last time you unshackled your brain from its electronic frenzy? Most of us begin each morning with coffee and email, then move onto Twitter, then Facebook…and see who’s been creeping our LinkedIn profiles …
Dove’s new strong role model campaign is focused on why girls suffer such devastating self-esteem issues as they travel through their teen years and what we can do to mitigate the loss.
Businesses are diving deep into the social pond where some rise gracefully, gliding through the flotsam and jetsam. Others sink like the titanic, completely unprepared for the havoc they’ve brought upon themselves. Let’s be honest – doing it right takes time and concentrated effort …
Earlier this year Leigh Mitchell, Founder and President of the Women in Biz Network, invited me to join her and Wendy Morelli build their 2nd annual conference. The answer was an easy yes. As president of a women’s leadership organization in the home and furnishings industries …
And while we’re asking, are you one? Whether anointed or self-appointed, leaders bring commitment, integrity and mission to make a difference. But what makes a truly great leader? Is it charisma? Is it the ability to stimulate change? Or is it something more? When I took the presidency of WithIt I had a lot of […]
Being online is my business but the networks I use are just tools to help me connect with people. A conversation that takes place in 140 characters or less will never replace a face-to-face conversation.
When over-sharing becomes deadly To share or not to share has become the new, ultimate dilemma of the human experience – online at least. Equally important (and often overlooked), however, is knowing what not to do on social media – especially when other people are involved. I normally write about social media from a business […]
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