Tag Archives: Search Engine Optimization

Social Media Coaching & Consulting

Ready to dip your toes into the waters of social media but don’t want to hand over your brand to a consultant or agency to do it for you? I can help you get what you want out of social media by teaching you to do it yourself …

Dewey Decimal for Keywords

Like the Dewey Decimal System organized countless books on every topic imaginable for the world’s libraries, keywords are an organizational means to serve up SERP’s (Search Engine Results) in modern fashion – research a term and explore the results …

Social Keywords

Are social media conversations important for search? The new anthem of CEO’s has been officially named “What’s the ROI of Social Media, Baby?” For some “social media strategists” the very thought of measuring social media efforts sends nerves-a-twitching before the chorus begins. After all, how can you measure a relationship? Can you truly put a […]

Google Content Farmer – Wreaking Havoc on Retailers

On February 24, Google did a little housecleaning in the produce aisle. In an effort to do a better job serving up what people actually want, they released a new algorithm (affectionately called “Panda” by in-house developers). The effects were immediate …

I’m Confused ~ Is Content King or Social Media?

How’s that Facebook thing working for you? In 2007, convincing the C-level 2007 that social media was a workable strategy took more fast talking than sneaking in late after curfew. It was almost impossible to measure and it took time. A lot of time …

5 SEO Tips

Think of SEO as the very picky head chef of the Internet. Whether human visitors or bots, SEO dishes up the best of the best – it’s as much about the presentation of the meal as it is about the taste.

Social Media Secrets

Everyone’s telling you that you should be on Facebook, Twitter, FourSquare … the list is growing. But understanding how those tools can help your business can feel like a stratospheric leap if all you’re seeing is public navel-gazing.

Social Networking ~ From a PR perspective

When you’re ready to make a major purchase, like a new washing machine for example, where do you start your search? If you’re like me, you start by complaining to your co-workers or your friends – who will be happy to tell you what they have in their basements and why they love it or hate it.

GoGirlfriend story

The story behind the stories GoGirlfriend was born out of a desire to connect and share with women searching for travel information online. By furnishing honest reviews, personal stories, expert tips and slice of life features, GoGirlfriend has become the nerve center for destinations reaching out to female travelers. Add a splash of humor, spa […]

SocialNorth Case Studies

Social networking that reflects brand values is definable and measurable. Read through our case studies to learn how social media can work for your business.

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