Thankfully, photo sharing for businesses is as simple as being creative (on Instagram). Consumers want to be inspired, captured and even a little inside info shared could catch the eye of someone who needs the products or services you offer …
The MommiesFirst story is quite simple, an idea “born” out of a personal experience as a new mom. Trading my high heels for flats, business suits for nursing tanks, and fashion magazines for “What to Expect When You’re Expecting”. I was SCARED, OVERWHELMED, and CONFUSED – and from that came the creation of MommiesFirst …
This Sunday at the High Point Furniture Market, I have the incredible honor of interviewing two tireless and quite frankly, brilliant entrepreneurs: Kathy Ireland and Angelo Surmelis. Both Kathy and Angelo lay claim to an impressive list of successes …
Ever notice that life really is like a highway? Especially when you have teenagers and they want to learn how to drive? It’s all about the speed, there’s very little time to react and your nerves are shot before you get out of the driveway…
Dove’s new strong role model campaign is focused on why girls suffer such devastating self-esteem issues as they travel through their teen years and what we can do to mitigate the loss.
Roger Ebert may have lost his speaking voice but instead of giving up, he harnessed the tools of blogging and twitter to be his new voice in continuing to spread his movie perspectives.
A new way to transform customers into fans Today, consumers can know as much about your products as your sales staff before they step foot inside your store. Business survival depends on creative and inexpensive initiatives that allow you to leapfrog past the competition and grab the spotlight. Do you know how to break through […]
After the catastrophic economic crash of 2009, the government stepped in to help car companies rebuild themselves. But while many manufacturers watched their businesses die and their employees left jobless and many homeless, Waterloo Region (in Ontario, Canada) created a network to support struggling manufacturers and help them remain competitive in the new global landscape – the Manufacturing Innovation Network (MIN).
Do you take this Twitter account until death…? If you’re tweeting for business, do you use your picture, the company logo or a combination of both? In 2000, community moderation meant being the brand behind the curtain – much like the Wizard of Oz. Communication was functional and when employees moved on, another stepped in […]
I remember the early days of Facebook (for me that was 2006). Back then, nurturing friendship was more important than numbers. And it wasn’t about brands or branding – the almighty “Like” button hadn’t even been dreamed of yet …
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