Strategy Insights
15 July 2013
If you’re a small business owner and haven’t yet considered starting a business blog, hopefully if you’re reading this post, you’re already rethinking that. Blogging takes a commitment and is undeniably time-consuming – but it’s also one of the most powerful, valuable ways to market your business …
10 July 2013
If you’re a small business owner just venturing into social media, the learning curve is overwhelming. To hire the right person for the job, you have to know the right questions to ask. And to know the right questions, you’ve got some research ahead of you. The good news is, there a lot of people willing to help – myself included …
11 June 2013
Writer’s block is the white-knuckle nightmare of writers everywhere. The problem is not the getting stuck but how debilitating it is. The more you stress, the more you’re stuck …
3 June 2013
As your community grows and the world gets to know you better, conversations, relationships and sales all start to blossom. But are these people your friends? Maybe your followers? Your fans?
21 May 2013
We’re honored to welcome Greg Lehman, AKA @Spike_Mobile to SocialNorth as the next in our series of Twitter True Stories. Greg is the marketing brains behind Spike|Mobile and one smart guy. We met at Canada’s first 140 Conference in Waterloo and I’ve watched his star rising …
17 May 2013
We’re honored to welcome Sarah Robinson, AKA @SarahRobinson to SocialNorth as part of our Twitter True Stories series. Sarah is an author, speaker and consultant. She wrote Fierce Loyalty: Unlocking the DNA of Wildly Successful Communities and is a Forbes & Dun & Bradstreet top entrepreneurship tweeter …
13 May 2013
Just because you can, doesn’t mean you should… This past spring, I shared the stage with Scott Bedbury at the Furniture Today Annual Bedding Conference in Arizona. One of the perks of speaking at conferences is hearing other experts share their wisdom with the world. A keynote speaker important enough to have his own Wikipedia […]
10 May 2013
If you’re a community manager or CEO, map your crisis path out before your begin your social media journey. Now. Before something happens. Remember, not every crisis is truly a crisis. Most of the time, there are a million opportunities to fix the problem before it hits the airwaves.
6 May 2013
Networking and skill-building are my most essential tasks – every single day – because in my industry, stagnating is moving backward. Enter the almighty conference, still one of my favorite ways to learn, grow and meet other entrepreneurs …
2 May 2013
We’re honored to welcome Trey Whitehead, publisher of Home Furnishings Business Magazine to SocialNorth as part of our feature profile series on business’ change-makers. HFB publishes content relevant to home retail professionals …
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