Roger Ebert ~ Twitter Rockstar or Just Plain Smart?
Roger Ebert may have lost his speaking voice but instead of giving up, he harnessed the tools of blogging and twitter to be his new voice in continuing to spread his movie perspectives.
Blog ~ Social North
The Accidental Entrepreneur
Some people are born entrepreneurs and others fall into it through circumstance. And some, like me, come into their true calling when they finally and truly realize that their square peg is just never going to fit into that round hole. SocialNorth celebrated a first birthday last month …
Dewey Decimal for Keywords
Like the Dewey Decimal System organized countless books on every topic imaginable for the world’s libraries, keywords are an organizational means to serve up SERP’s (Search Engine Results) in modern fashion – research a term and explore the results …
Social Keywords
Are social media conversations important for search? The new anthem of CEO’s has been officially named “What’s the ROI of Social Media, Baby?” For some “social media strategists” the very thought of measuring social media efforts sends nerves-a-twitching before the chorus begins. After all, how can you measure a relationship? Can you truly put a […]
Withit 2012
Women leading women In 2012, I’ll accept the presidency of WithIt – Women in the Home and Furnishings Industries – an international organization dedicated to supporting and nurturing leadership in women. This past October I attended the High Point Furniture Market to meet some of our sponsors and thank them for their continued support of […]
Simple Social Media Marketing
A new way to transform customers into fans Today, consumers can know as much about your products as your sales staff before they step foot inside your store. Business survival depends on creative and inexpensive initiatives that allow you to leapfrog past the competition and grab the spotlight. Do you know how to break through […]
Social Media Conferences – What’s the ROI?
Trust me, it’s more than the swag… With each conference I attend, I try to clearly define the take-away (even if only in my own mind) to help me decide if it will be on my agenda next month or next year. After falling off a subway car and spilling an expensive bottle of olive oil (swag) on […]
CityLine TV’s Tracy Moore Talks Twitter
Last week I met and interviewed the host of CityTV’s CityLine daytime show, Tracy Moore. The former journalist and news anchor spoke at a Toronto conference for women bloggers – She’s Connected – and agreed to answer a few questions about Twitter.
7 Deadly Sins of Social Media
I try to live a good life, free from temptation and sin…well mostly. I try to do what’s right online too and to help my clients do the same. But that’s tricky some days. There’s got to be a short-cut to get some of this social collateral we’re all working so hard for, right?
Introducing the A-Team of 140 Conference Ontario
When a crack commando group of Twitter friends posed the possibility of bringing the 140 Conference to Ontario, I knew the Waterloo Region was the destination of choice. What I hadn’t realized is how amazing each and every member of this team is and how hard they work to deliver excellence.
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