Archive for February, 2011

Twitter – The Pay-It-Forward-Network

Please welcome John Lusher, social media strategist, to SocialNorth.com. I’ve known John for more than 2 years through social media and the effort he invests in promoting others amazes me …

Facebook and Your Business

Yesterday I received a request from “Diet Butler” to be my friend on Facebook. I immediately checked my profile pic – had it gained a few pounds overnight? Then I looked closer at the request – another business masquerading as a person. Sorry, Diet Butler, but I don’t friend businesses on Facebook.

Scott Stratten – A Case Study in Relationship Marketing

In an industry filled with so-called experts it can be difficult to separate the wheat from the chaff. With so many people offering advice (much of it contradictory) how do you know who to turn to for the real deal.

Kenneth Cole’s Inappropriate Tweet

Kenneth Cole unleashed a fury when he posted an inappropriate comment about Egypt on Twitter. But how can we learn from his social media stupidity?


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