Where in the world is Julia? Las Vegas Furniture Market ~ January 20th, 3:30 pm, Building C-174 Ten years ago when you had something newsworthy to share, you found a PR agency that harvested product or service reviews from journalists and editors. It was almost always a one-way ticket to media attention, which lead to […]
My goals for my year as president revolved around connection. Celebrating our 15th anniversary this year, we needed a refreshed approach to connecting to each other, our sponsors and supporters. And we needed those connections to be face to face and digital – strong, sustainable pipelines across all channels.
Increasingly, we network by e-mail or through social media. It’s a godsend for shy people. We can listen to conversations and chime in on our own terms. But sometimes, like at the TEDxWaterloo Women event, our connecting is done face to face, handshake to handshake …
The good news is most people understand the importance of social media and are using it to make the world a better place. The bad news is, we’re also making the same mistakes over and over and over – as individuals and as businesses. As social media becomes more mainstream and more powerful, the stakes to game it get stronger too …
The MommiesFirst story is quite simple, an idea “born” out of a personal experience as a new mom. Trading my high heels for flats, business suits for nursing tanks, and fashion magazines for “What to Expect When You’re Expecting”. I was SCARED, OVERWHELMED, and CONFUSED – and from that came the creation of MommiesFirst …
Recently I had the privilege of attending the High Point Furniture Market. Beautiful displays of furniture, home decor, accessories, rugs and so much more. People spend all year traveling the world, researching ideas, bold colors – and they find inspiration in the oddest places …
This Sunday at the High Point Furniture Market, I have the incredible honor of interviewing two tireless and quite frankly, brilliant entrepreneurs: Kathy Ireland and Angelo Surmelis. Both Kathy and Angelo lay claim to an impressive list of successes …
Blogs are chameleons. Companies use them to communicate and interact with clients, stakeholders and even suppliers. Newspapers and magazines use them to offer an alternate view of the news. Individuals use them to help create their personal brand online …
Opening the doors and turning on the open sign doesn’t ensure a stampede. Communicate with your consumers. Let them know about your product or services, what you’re doing and how to find you online and off …
Seems like just yesterday people were saying a word that made you raise an eyebrow – Twitter. Now there’s Pinterest. Maybe you’re already dabbling to see how it can help you grow your business online …
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