Dove ~ Women Who Should Be Famous
Dove’s new strong role model campaign is focused on why girls suffer such devastating self-esteem issues as they travel through their teen years and what we can do to mitigate the loss.
Tag Archives: Recommendation
Women In Business Networking
Earlier this year Leigh Mitchell, Founder and President of the Women in Biz Network, invited me to join her and Wendy Morelli build their 2nd annual conference. The answer was an easy yes. As president of a women’s leadership organization in the home and furnishings industries …
Roger Ebert ~ Twitter Rockstar or Just Plain Smart?
Roger Ebert may have lost his speaking voice but instead of giving up, he harnessed the tools of blogging and twitter to be his new voice in continuing to spread his movie perspectives.
The Accidental Entrepreneur
Some people are born entrepreneurs and others fall into it through circumstance. And some, like me, come into their true calling when they finally and truly realize that their square peg is just never going to fit into that round hole. SocialNorth celebrated a first birthday last month …
Social Keywords
Are social media conversations important for search? The new anthem of CEO’s has been officially named “What’s the ROI of Social Media, Baby?” For some “social media strategists” the very thought of measuring social media efforts sends nerves-a-twitching before the chorus begins. After all, how can you measure a relationship? Can you truly put a […]
Simple Social Media Marketing
A new way to transform customers into fans Today, consumers can know as much about your products as your sales staff before they step foot inside your store. Business survival depends on creative and inexpensive initiatives that allow you to leapfrog past the competition and grab the spotlight. Do you know how to break through […]
Unleashing Negativity Online
Social media levels the playing field between consumers and brands, readers and editors. Big or small, our voices matter. We can create, share and communicate with people we never otherwise would have reached. With the power comes the curse. As our voices grow and our messages carry further, it’s a topic worth revisiting …
Twitter is Such a Tool
Whether it’s a hammer or Twitter, a tool is only as good as the person wielding it. Social media is no different. Just like a hammer can help construct buildings or break thumbs, social media can help businesses reach more customers or drive them away.
Social North Introduces a New Team Member
Annie and I met by chance a few months ago at a Social Media Breakfast while sitting at the same table. When we realized we were tweeting each other from across the table, we put down the phones and started chatting. She’s newly graduated from Wilfrid Laurier University …
Your Business on Facebook
I remember the early days of Facebook (for me that was 2006). Back then, nurturing friendship was more important than numbers. And it wasn’t about brands or branding – the almighty “Like” button hadn’t even been dreamed of yet …
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