Strategy Insights
5 August 2020
And the terrible, quiet, hopeful time between When we began sheltering in place, on that cold, snowy day in March, Spring was just around the corner and time moved fast. The virus moved faster, crossing borders, spilling into our communities, our workplaces and churches, our homes. As the virus gained momentum, we lost ours. Businesses […]
16 June 2020
Or: How fixing wells became my path to understanding… A few years ago, my husband, brother and I traveled to Nicaragua together on a mission trip (along with a dozen volunteers) to help repair wells in rural communities. But I still stumble when people ask me if we were successful. As I struggle to give […]
13 May 2020
If you build it, they will come – if you do it right… Remember CB radios from the 70’s? Breaker, breaker little buddy, that’s a 10/4. There we were, sending out information, calling it back to us, controlling the flow of information to suit our needs. All with a little help from our friends. Today’s […]
29 April 2020
Staying connected with customers when your place of business is closed The Coronavirus has changed how we live our lives in ways too numerous to mention – both personally and professionally. If your place of business is closed due to local COVID-19 regulations – and you were selling online before the crisis – hopefully it’s […]
2 April 2020
How is your business managing its digital brand messaging during the crisis? There are a million different ways a crisis could impact your store or your business’ reputation, operations or employees. From unhappy customers to product defects to employees doing or saying things they shouldn’t – and now the Coronavirus Pandemic. While the fundamentals of […]
29 March 2020
Finding meaning – and maybe hope – by simply writing… In the past few weeks, my social feeds have started to resemble the internet choirs popping up. The same song being sung and recorded on cell phones around the world, synced up yet slightly offbeat from one another. Surprisingly lovely. In our Facebook and Insta […]
22 March 2020
I’ve always enjoyed landing in Toronto more than any other city. Maybe because it’s close to home but maybe it’s the way the plane descends into the city. Towers crowding the lakeshore, suburbia rushing in waves toward to the CN Tower – ugly up close but an unexpected delight from my airplane window. For me, […]
17 February 2020
In this case, the journey and the destination are the same thing… I first encountered a labyrinth while on a business trip to Arizona. I stood at the entrance intrigued, but unsettled and, yes, more than a little unsure about the point of it all. With young children at home, my career in flux and […]
22 January 2020
Honoring the relationship between creativity, solitude and connection I’ve written all my life but if you asked me if I enjoy writing, the answer is complicated. For me, the act of writing is most often a painful recap of my intellectual limitations, a stark reality that I’m not as creative (or smart or pithy) as […]
6 January 2020
Why “what’s next?” has always been such an interesting question My fingers hovered over the keyboard, frozen, as if the muscle memory of what key to hit next had suddenly dissipated. It was 2006 and my job as senior editor of a national pregnancy magazine was well and truly over and whether or not I […]
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