About Julia
Social media experts are as real as unicorns
Julia Rosien is the Chief Idea Officer of SocialNorth, a social media strategist firm, and 2012 president for Withit.org. Founding organizer, speaker curator and emcee for Canada’s first 140 Conference, Julia is regular presenter at both Vegas and High Point furniture markets, Tweetstock.ca, Women in Biz Conference to name just a few.
Not surprisingly, she’s been named one of the most influential women in social media and was a nominee for the Roger’s 2011 Women of the Year celebration.
A former journalist and editor of a national pregnancy magazine, Julia also served as the senior travel editor for a burgeoning web development company. The company dreamed big and opened up the online world for her to explore and play in. Working on a shoestring budget, Julia very quickly mastered SEO and social media as a way to promote and sustain online visibility. She also oversaw the design, development and content creation of a number of web properties that have since been spammed beyond recognition.
In 2009, Julia joined Natura World Inc, a mattress manufacturer, as communications director and continued building on her SEO and social media training. At the time, many manufacturers didn’t even know what social networking was – never mind that they needed to be on it.
To help build a bigger online footprint, Julia created a blogger outreach program that saw more than 50 bloggers share their love for the brand across a cornucopia of social networks. As well, she built their social media properties from the ground up without the use of any advertising – word of mouth at its most powerful.
Julia’s growing body of work online proves that getting found online is not only doable, it’s a must-have business strategy
Social North recently celebrated its first birthday. The year has been filled with some powerful case studies:
- The WaterlooMIN and the work Julia did with manufacturers and videos.
- Prior to the 140 Conference in Waterloo, Julia traveled to New York City as Jeff Pulver’s guest to see for herself what all the buzz was about – which helped build the platform in Canada.
- Along with 14 other women, Julia was invited to be part of Dove Canada’s first music video.
Read through other Manufacturer Case Studies:
- Case Study #1 ~Pillows for Troops
- Case Study #2 ~Facebook Campaigns
- Case Study #3 ~Blogger Networks
- Manufacturer Case Study Overview
Review the Case Study details from GoGirlfriend:
- Case Study #1 ~ Tourist Kidnappings on the Rise in Mexico
- Case Study #2 ~ 5 Nudist Resorts that will Blow Your Mind
- Case Study #3 ~ Amazon Kindle vs Sony eReader
- GoGirlfriend Case Study Overview
To learn more about Julia, get click-happy with these links:
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If you’re ready to get found online, isn’t it time you connected with Julia? We think so too.
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