Tag Archives: Social Media Strategy

Madcap Cottage Design

Interview with Jason Oliver Nixon

We’re honored to welcome Jason Oliver Nixon, one of the two dynamic gents behind Madcap Cottage, interior design firm and lifestyle lexicon …

Friends Don’t Let Friends Tweet Drunk

The Twitter buzz buster There are a few things you shouldn’t do after cracking open a cold one. Calling your ex would be number one but tweeting ranks a close second. Actually the more I think about it, calling your ex might be a safer bet than tweeting while under the influence… You might think […]

Plan ahead for message continuity

Editorial Calendar – Social Media Strategy Must-Have

Keeping the message on target and timely is one of the biggest challenges I hear from community managers. How do you keep the content flowing in a way that makes sense to the community? Take a note from this former journalist’s toolbox and build yourself an editorial calendar …

defining your social media success

The Secret to Social Media Success

My own little social media rebellion has led to changes that now sit comfortably for me. Now I’m playing by my own rules. The social media love affair is re-ignited and back on. Yes, I am still a big believer in listening and learning from experts but now I ensure they’re people who have similar values, standards and integrity …

#RBCSmallBiz twitter chat

Tips for Starting a Small Business: Your Digital Assets

Starting a business on your own has it’s challenges – purchasing the business licence and registration, choices on sole proprietorship vs incorporation, setting up the accounting, drafting business contracts for clients, meeting with banks …

How to End Client Relationships Positively

For many social media professionals, ending client relationships is simply part of the business. If you work at the strategy level, once that’s defined and staff is given their marching orders, it’s time to move on …

@katjaib, @luzdonahue, @vaforums, @mmangen

Twitter True Story ~ Charting a Course for Success

We’re honored to welcome Michelle Mangen, AKA @MMangen, to SocialNorth. Michelle’s a 6-figure virtual assistant, single mom who loves Latin dancing, iTunes, books and horses. She’s the oldest of 7 kids from Wisconsin and now lives in Sarasota, Florida …

Decor Magazine Cover

Interview with Lisa Ferguson

We’re honored to welcome Lisa Ferguson, aka @DesignMentor, interior designer, collaborator and mentor. While other kids were sitting watching The Young and The Restless, Lisa was in the family basement designing furniture in their wood workshop …

blogging as a marketing strategy

6 Keys to Writing for Your Small Business Blog

If you’re a small business owner and haven’t yet considered starting a business blog, hopefully if you’re reading this post, you’re already rethinking that. Blogging takes a commitment and is undeniably time-consuming – but it’s also one of the most powerful, valuable ways to market your business …

hiring a social media professional

How to Hire a Social Media Expert

If you’re a small business owner just venturing into social media, the learning curve is overwhelming. To hire the right person for the job, you have to know the right questions to ask. And to know the right questions, you’ve got some research ahead of you. The good news is, there a lot of people willing to help – myself included …

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