Tag Archives: Search Engine Ranking

blogging as a marketing strategy

6 Keys to Writing for Your Small Business Blog

If you’re a small business owner and haven’t yet considered starting a business blog, hopefully if you’re reading this post, you’re already rethinking that. Blogging takes a commitment and is undeniably time-consuming – but it’s also one of the most powerful, valuable ways to market your business …

creating the content strategy

How to Rock Your Content Marketing Strategy

Companies that have embraced content marketing have been awarded a strong, loud voice. It’s allowed them to reach directly into the hearts of their consumers, long before the buying process begins. I’ve had some clients see more than a 300% growth in website traffic in less than 3 months …

brand ambassadorship

Brand Ambassadorship & Blogging

When it comes to writing about (and endorsing) products, the line bloggers walk can be as treacherous as walking across Niagara Falls on a tightrope. Balance is important but determination, faith and focus on the end game also contribute to whether you’ll drop in the drink or make it to the other side safely …

Don't be shy about your SEO strategy

50 Shades of SEO

Curiosity titillated by what SEO can do for your bottom line? Start by checking your inhibitions at the door and checking into a new way of doing business online.

Reaching Full Social Media Potential

Social Media Management Packages

SocialNorth brings years of experience and a wealth of furniture and bedding industry contacts to the table to help you achieve your goals. We’re two partners, Julia & Dana, drawn together by a shared passion for doing great work with great clients – from full-on brand creation to building a successful sales funnel. We bring our experience and passion to every project.

how not to seo

Hitchhiker’s Guide to the SEO Galaxy

Search engines are big business and they have a responsibly to online searchers. If they don’t deliver relevant content, they lose searchers to their competitors. Getting found online is all about understanding what the search engines want …

Stand out in a crowd

SEO Copywriting & Blogging Best Practices

Get your blog on with these tips & tricks Confession: I’m a word junkie. The choice of one word over another can change our perception of issues, products and other people. As a former journalist and communications director and now professional blogger and social media strategist, words – and how I use them – are […]

strength and power

Building Your Site’s Popularity & Relevance

You’ve invested money, resources and creativity into building your great idea of a site, yet no one’s coming. You need to be found. The concept of FINDABILITY needs a strategy as part of your company’s SEO (Search Engine Optimization) program …

Dewey Decimal for Keywords

Like the Dewey Decimal System organized countless books on every topic imaginable for the world’s libraries, keywords are an organizational means to serve up SERP’s (Search Engine Results) in modern fashion – research a term and explore the results …

Blog Like You Mean It

The best blogging advice I received (way back in 2006) was to blog like someone was actually going read my stuff. I was transitioning from the world of print where some of my stories were read by hundreds of thousands of people. Women’s Health, The Boston Globe, Chicken Soup for the Soul ring a bell? Now I was writing for….my coworkers, my husband and my mom …

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