Tag Archives: Facebook

Facebook versus Google Advertising

Facebook versus Google Advertising

Which ad platform will deliver the best results for your business? When social media was in its fledgling days – a growing force but still young and wild – getting found online was more about ingenuity than marketing. Social media experts popped out of nowhere, experts only by their ability entice followers on their chosen […]

How to Create a Content Calendar for Social Media

How to Create a Content Calendar for Social Media

And why a content schedule for social media makes good business sense The store opens in 20 minutes. Along with everything else on your must-do list, writing a social media update to start the day is just another task. One that’s easily pushed aside if you run out of time, right? Wrong? If there’s one […]

What is Branding on Social Media and Why Does it Matter to Your Business?

What is Branding on Social Media?

Actionable strategies to ensure a consistent brand message on social media What is a brand? Simply put, it’s the unique features you choose to define your business that differentiate you from your competitors. It’s your business name and logo and maybe a tagline – but so much more too – especially in the new world […]

Bullying hurts

8 Not-So-Simple Rules for Dealing With Online Bullying

Whether we’re talking about cyber bullying between individuals, lynch mobs that descend on brands or childhood and teenage bullying, it’s all pretty horrible. Thankfully, we’re pretty smart and working together gets us closer to the solution.

keep your personal and business accounts separate

Twitter True Story ~ An Analytical Perspective

We’re honored to welcome Elizabeth Monier-Williams, AKA @Analyticeye to SocialNorth. Elizabeth writes The Analytic Eye, a blog about communications, marketing analysis, social media and digital culture, is a Tedx speaker and the Marketing and Communications Manager for Mars Innovation …

introspective Amanda

Twitter True Story ~ The Power of Storytelling

We’re honored to welcome Amanda Wood, AKA @AmandaHWood to SocialNorth. Amanda is a new media culturist for the Charcoal Group. Lover of all things food, tech, design and media. This is her story…

Twitter True Story ~ The Convergence of Personal & Professional

I’ve been on Twitter since 2006 and, while I admit that I hadn’t a clue what it was, how I would benefit or how I would give back to my community, I realized it was a necessity for my business growth. I’ve since developed a far greater understanding of the benefits of social media, personally and professionally. Social media has changed …

Robert Petril

Interview with Robert Petril, Designer Extraordinaire

We’re honored to welcome designer extraordinaire Robert Petril, 30 year furniture industry veteran to SocialNorth. He’s lived, worked and designed around the world – and continues to pursue his never ending quest for amazing inspirations …

be awesome

10 Ways to be Awesome on Social Media

Putting a business on social media is serious business. It costs money to train staff, allocate time to do it and measure what you’re doing. Just like buying a TV or radio ad, if you’re going to invest that much energy into it, you need it to work …

Twitter True Story – Business Success, Strong Marriage & Happy Family

IronKids and Adult Essentials Gummy Vitamins are the brainchild of my super-smart business-minded husband. The integration of our business and online presence as the family behind the brand started on twitter and spilled over into our real life. …

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